The Canadian Film Centre is Canada's largest institution for advanced training in film, television and new media. A charitable not-for-profit organization, CFC is committed to promoting and investing in Canada's diverse talent; providing exhibition, financial and distribution opportunities for top creative content leaders from coast to coast. CFC makes a significant cultural and economic contribution to Canada by launching the country's most creative ideas and voices in film, television and new media to the world. CFC Media Lab is Canada's acclaimed institute for digital media that provides a unique training, research and production think-tank environment for emerging new media artists, content developers and practitioners. CFC Media Lab has been experimenting with the interactive narrative form since 1997 and in the past ten years, have produced over 60 prototypes ranging from web-based interactive documentaries to "shuffle videos" - the creation of randomly generated movies on the iPod.